I read this article about a virtual farmers market called localfoodshop.com and thought it was a really good idea. The virtual market is not live yet but is due to launch next month. The site will allow farmers to sell their produce online for a £10 a month subscription fee. The farmers will keep 93% of whatever they make on the website, which is currently much more than they make selling their produce through the supermarket.
The reason I liked the idea, was because I like to try and buy all my produce through local farmers if at all possible, mainly because the quality is better and the food is fresher. However, it isn’t always possible. We do have farmers markets in the area but generally if I need something quickly I find myself having to buy it in Tesco. Customers will be able to search the website by postcode to find suppliers near them. The website will also encourage producers in the same area to combine deliveries, making the service more environmentally friendly. I am waiting for the launch of the site with interest and will certainly be giving it a go, so watch this space for the review.