According to this article Boots have just introduced a new anti-wrinkle cream that has been proven to actually work. The cream which is part of the same range as the No 7 Protect and Perfect Intense Beauty Serum is aimed at people with more mature skin. The product which is aimed at mature skin is supposed to be twice as good as normal moisturisers and works by plumping up the skin and smoothing away wrinkles. A year long study carried out by Manchester University found that 70% of those who used the cream for a year had fewer and finer lines.
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